Search Engine and Online Marketing Services
Here are a few ways in which we can help your online presence.
Standard Website Optimization
Basic optimization includes the following: KKseo.com will perform keyword generation on your site, focusing on the best converting keywords that need to be targeted within your market. Meta tags1 and title tags will then be created based on the keywords choosen. An evaluation of content and linking structure
of internal pages will be performed. This includes making sure the appropriate keywords are used within the text of the page and within the navigational links. KKseo will also build an initial presence of link building for placement into the search engines. We will also submit your site to all the major search engines.
Upgraded Website Optimization
This includes the Standard Website Optimization.
We will also submit your site to top directories including the
open directory project2(affiliated
with the google directory). These directory submissions will give your site a good source of inbound links,
giving the search engines a better understanding of your site as well as giving the search engines another
path into your site. This also includes a link building campaign, which involves contacting industry related
sites, and requesting one way links pointing back to your site.
PPC Campaign Management and Inclusion Feeds
PPC3 campaigns will place your site at
the top of MSN, Yahoo and Google. It works by bidding on keyword phrases relating to your industry and product.
Each phrase can have a different cost, ranging from 0.10 to $4.00 or more based on competitors and saturation of the industry.
KKseo will setup and manage the campaigns for you (setup and maintenance fees apply).
Inclusion feeds are based on incorporating your site/products into the natural listings in the search engines,
normally running a setup fee and a pay per click fee of 0.20 to 0.50 cents.
If you are looking for that instant traffic, this could be an option for you. KKseo will help you target the right industry and keyword phrases, enabling more cost effective leads to find you.
Reporting
There are a few types of reporting KKseo can produce. Monthy Positioning reports are run with positioning software. We also run Webtrends reports as well. Webtrends reports require a copy of your log files. Those can be run once a month. Reporting can be added to any package, please contact us for rates.
1meta tags - meta tags always go in the <head> section of the document. meta name tags include descriptions and keywords. This hmtl code helps some search engines classify and rank a web page.
2open directory project (dmoz) - dmoz is a human edited directory listings thousands of sites. In order to get your site listed in dmoz, you must be accepted by a catagory editor. This directory is very reputable.
3PPC - or Pay Per Click - is a phrase meaning, for every one click your listing or link recieves you pay a certian amount.