Adwords Content Network Tools Unleashed

So, Google Adwords has finally unleashed a way to control that crazy content network traffic. There is a new tool that allows the ability to block out ads from being displayed on designated urls and more.

What is nice is you can actually pull the list of all the sites that your ads are being displayed on. See if they are good converting sites based on your content and block those sites if need be.

My tests have already proved fruitful. I have been able to cut content traffic in half by eliminating a few worthless ad sites.

Give it a test, let me know what you think.

EarthHour

So Google has done it again. Managing to be a part of something huge. On March 31st Google turned its homepage from white to black, supporting EarthHour.

EarthHour was held on March 31, 2008, a national effort to turn off power for one hour. Cities a-crossed the globe participated. Last year Sydney, Australia was the first city to take part. This year many cities and people took part.

There are a few reasons why I am blogging on this topic. First, I support EarthHour. I support people taking care of this planet. Second, I support Googles ideas to back such a great cause. Google is not only the all powerful search engine, they manage to back some of the greatest efforts.