This data is a little old but well worth pulling out and dusting off. It comes from Jim Boykins blog. The complete url is below.
Click Rate for the Top 10 Search Results
Donna at SEO Scoop catches a post where they used the recently released AOL Search Data to figure out click through rates for the the top 10 positions in search results.
For ages people have been guessing at these figures – now we really know!
Results in:
Total Searches:9,038,794
Total Clicks: 4,926,623
Click Rank1: 2,075,765
Click Rank2: 586,100 = 3.5x less
Click Rank3: 418,643 = 4.9x less
Click Rank4: 298,532 = 6.9x less
Click Rank5: 242,169 = 8.5x less
Click Rank6: 199,541 = 10.4x less
Click Rank7: 168,080 = 12.3x less
Click Rank8: 148,489 = 14.0x less
Click Rank9: 140,356 = 14.8x less
Click Rank10: 147,551 = 14.1x less
The Data proves that it pays to be in the top 3 positions by a mile!
source url click here
Music and sound apps
Apps for when you’re traveling
- TripIt: keep track of trips and plane flights for upcoming travel
- Google Translate: translate tons of languages into tons of other languages. You can also do voice-recognition-to-text for English, then translate. This app will even do text-to-speech (voice synthesis) in many languages such as French, Spanish, Italian, and German.
- Yelp: Find great restaurants nearby. Pro tip: scan the reviews to discover good dishes to order.
- Compass: also handy when you’re traveling
Social apps
- Twitter: official Twitter app for Android. This app can take empty/missing pictures in your contacts and populate your contacts’ pictures with their Twitter profile pictures, which is nice.
- Seesmic: another fantastic Twitter app for Android
- Google Buzz widget: an easy way to post to Buzz from your phone. By the way, I’ve noticed myself using Buzz more and more recently. When I started on Twitter, it took me several months to warm to the service. I think the same principle applies to Buzz. Buzz fills a nice niche between Twitter (microblogging) and regular blogging. It’s great when you want to throw out one quick idea, but you need more than 140 characters. You can read my Buzzes (or follow me on Buzz) if you want.
Cool demos / showing off
- Google Skymap: move your phone to see where stars are. Like augmented reality for the sky.
- Tricorder: shows all the different sensor readings of your phone. Includes accelerometer and tilt sensors, GPS and lat/lon, wifi, cell phone strength, compass, acoustic data–even solar activity.
- Metal Detector: an app that detects metal. I still don’t know how it works (maybe it uses the magnetometer sensor that allows the compass), but it actually does work on many types of metal
- Google Earth: most of the eye candy of Google Earth, but on your phone
- LED Scroller: enter a message and your phone turns into a faux LED scrolling sign. Kinda low-tech, but impresses people more than I expected.
- Hypnotic Spiral: makes a swirling spiral that you can control
- The Schwartz Unsheathed: a light sword that makes cool sounds as you move your phone.
Signal strength apps
- Wifi Analyzer: walk around and see a dynamic graph of wifi signal strength. Great for picking the right place to sit in an airport or cafe to get the best wifi signal
- Antennas: shows a Google map with nearby antennas on it. Good for monitoring your phone’s signal strength
- RF Signal Tracker (two versions, Donut and Eclair): another app to measure cell phone tower signal strength
QR Code and Barcode apps
- Key Ring: scan your loyalty and other membership cards (e.g. Safeway, or your gym). Then use this app instead of carrying a bunch of membership cards around. I wish my phone could replace everything in my wallet.
- App Referrer: shows all your installed apps. Click on an application and it will generate a large QR barcode on your screen that your friend can scan to install the same app.
- Barcode Scanner: scan barcodes and QR codes. Very handy to install applications and visit urls. Note that the “Barcode Scanner” app (like App Referrer) can also show QR codes for applications — just press the options button. Can also show QR codes for contacts, bookmarks, and the clipboard.
Core apps / misc
- My Tracks: records where you go using GPS and lets you upload a “track” to Google Maps
- Navigation: get turn-by-turn directions as you drive
- Movies: check movie times and see ratings from critics vs. audiences
- Wheres My Droid: If you lose your phone and it’s in silent mode, this app will help you find your phone. I’ve tried Mobile Defense and that’s also very nice.
- WordPress: Upload images and blog from your phone
- Amazon.com: mobile shopping, plus add things to your Amazon wishlist
- Shopper: Google app to scan barcodes and show product search results
- BBC News: see the latest in world news. This is an unofficial widget.
- News and Weather: customizable news, plus this app shows weather in your current location. Wish I could enter 3-4 cities and flick between weather reports though.
- Weather: see the weather in multiple cities
- Google Finance: check stock prices and news
- Google Maps: see where you are
This is a list of Android Apps from Matt Cutts. There is more, but should provide a good jumping off point for apps! Thanks Matt!
Our SEO department Tuesday meeting turned into a company wide local search presentation! Off topic yes, but valuable it was. The staff got to learn in depth about how local search has gone wild with possibilities.
The brief informal presentation covered topics like Google Local going to Google Places, the new Dashboard interface with awesome data stats, Google Favorite Places, geotagging and how to get that little guy (marker) on that map with a keyword search in organic results.
Overall a powerful meeting that opened the door for new opportunities personally as well as for clientele.
Another meeting which concreted the fact that traditional SEO is still present but moving more toward Social & Local is a very strong way.
